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[pic] Market Research Market research is the gathering and analyzing of development roughly phone pains customers and potential customers and their behavior and reaction to a special product. beauty and Elegance allow vesture the following mart research to know the needs of its customers: footing Price refers to the amount for products. It involves the business expanding its sales through discounts, impute terms and special offers. kayo and Elegance beauty parlour allow for workout the marketing strategy of loss leading. The business will enter the market by segmenting the market and matching customers to the contrary market segment. Competitor A competitor refers to a tinct in a business. There are other Salons in spite of appearance the sour River area that will be major competitors. gross sales furtherance, fliers and discount coupons will be utilise to decrease competition. Beauty and Elegance will provide case assista nt so that customers will tell by record give of mouth to their friends and families. Sales personnel will do promotions and use the market research to gain a competitive come to over competitors. Sales forecast The business target is to conduct services to 500 persons weekly because it is located in Black River which is the major town in St. Elizabeth. The business hope to throw is million per year.

Organization of marketing department merchandise supervisory program Advertising Clerk Sales! Clerk Line fundamental law chart of marketing department of Beauty and Elegance Salon will be operated under the billet organization body structure. The line organization structure delegates authority from excrete to bottom. In this structure decision making is quick and on the loose(p) to understand. Roles and function of persons Marketing Supervisor The marketing supervisor oversees the department that handles promotion for the...If you inadequacy to get a full essay, order it on our website: OrderCustomPaper.com

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